Force Research has extensive experience in a wide range of automobiles due to our specific and highly experienced research
team dedicated to the automotive industry. We understand the breadth of the Chinese automotive market and we've had
numerous exposures to all different classes of vehicles. Additionally, we have developed and established firm relationships with
many industry experts and relevant government officials in different cities.
The types of studies we are involved in include advertising testing, concept testing, car clinic, customer satisfaction, U&A,
pricing tests, new car model development, positioning statement test, CLT, door to door interviews, our famous focus group
discussions, retail audit, mystery shopping and service center MC's check. We have recently opened up more research
techniques in Beijing which have proven successful for our clients.