IT Research

Experienced senior executives

Banking and finance sector

Cheque processing, ATMs, imaging, teller terminals

Market sizing, demand forecast, user requirements

Types of Study

Ad testing, business to business depths

Category usage and image development

New product development (home PC)

Market sizing, demand forecast, user needs

Segmentation, ad testing, new product introduction (end-user and trade).

New product introduction.

Telecom market sizing, forecasting, service structure, geographic mapping.